About Al Mumayaz
Al Mumayaz is a distinguished taxi service in Baghdad, operated in partnership with Civil Aviation Authority. They offer innovative airport transfer solutions of transportation to and from Baghdad International Airport and work within their selected zones.
The company’s motto is Passenger Service First and it is characterized by its specialized staff, modern and high-end luxury (VIP) cars, latest wheels, and the most appropriate prices. They have tackled the transportation speed crisis by employing modern technology provided by smartphones, websites, and map services in order to provide safe and fast delivery.
The taxi service provides ease, comfort, and high safety with convenience. Users can get their own taxi in simple steps through a short number or through the application that works on both iOS and Android systems.
Al Mumayaz Taxi has adopted all modern payment methods and the service is available in the areas of Karkh and Rusafa which are on both sides of Baghdad.
Their target audience is businessmen, working professionals, and foreign diplomats that need transportation to and from the airport as their business was specifically designed for airport transfers.
Why Have They Chosen Us?
Al Mumayaz was a manually run airport transfer service in the city of Baghdad that provided taxi service to and from the airport. They needed an automated airport transfer system instead of a manually run operation.
Some Of The Major Requirements They Had Were:
Automated Airport Transfer Service
Al Mumayaz was completely a manually run business. The customers may call to book a taxi to and from the airport or directly get the taxi booked from the office at the airport.
With the changing trends and an increase in digitization, they also wanted a technology-based airport transfer software for their dispatch service.
Booking platform for customers without awareness
The customer base on an International Airport is mostly tourists, business travelers, and travelers from abroad. They have no awareness of the country-specific taxi service or the hailing/dispatching services that are available. With no knowledge of services, how can they choose the best and the safest service for themselves?
Al Mumayaz is very well known in Iraq but not all the passengers landing in Baghdad are aware of the same. To not lose the target base of those customers, they required an automated transfer system at the airport itself.
This airport transfer system would enable the passengers to book their rides with just a tap of their finger without having an application or any contacts of Al Mumayaz Airport Transfer Service.
Route-based Fixed Pricing
For every taxi or cab service, the pricing model is usually per km or fixed minimum amount. Here, they required the automated software to provide fixed route-based pricing where regardless of where you are booking from, the price to the Airport remains the same.
Easy Driver Payout
Lastly, they needed an easy payout system for their drivers. In usual cases, the taxi services take a commission from the drivers for the ride. In Al Mumayaz, their model was the opposite. They provide commission to the drivers out of the payments.
They required software to keep track of the drivers’ rides and the commission owed to them. Every transaction needed to be transparent for the drivers to also be able to trust and rely on the system.
How YelowSoft Automated Their Entire Service?
Al Mumayaz teamed up with YelowSoft to completely automate their Airport Transfer Taxi Dispatch Services. From the taxi dispatch app to the KIOSK, we provided them A to Z digital transformation and cloud-based automation of their business.
The Major Features Of Their Automated Airport Transfer Service Are:
Booking/Dispatching Taxi To and From Airport
Our automated airport transfer system allowed the users to book/dispatch a taxi to and from Baghdad International Airport through short number, application, official website, and WhatsApp. One location always stays fixed which is the airport. The user only has to add the pick-up location to go to the airport and the drop-off location if they have booked from the airport.
Zone wise pricing
The pricing remains pre-decided route-based and also based on the type of cabs the passengers have chosen. There are two zones on both sides of the city of Baghdad, Karkh and Rusafa which are available in the service. If a user requests for a location outside of these two zones then they will receive a “No Service Available Here” message.
Self-Operating KIOSK at The Airport
We also had a KIOSK installed at the Baghdad International Airport. The KIOSK makes it easier for the user to book/dispatch a taxi directly from the airport. They just have to add their drop-off location and the type of taxi they require and go ahead with their choice of cash or cashless payment.
We integrated the KIOSK with a printer and once you book your taxi, you will receive a token i.e. a printed receipt with all the details and information of your location, your preferred taxi, and your payment method.
Booking System with Tokens for ease of communication
In this automated airport transfer system, the customer gets their booking details printed in a token which they have to show to the driver. Once they have booked, the token is printed out of the KIOSK. The driver accesses the token and gets the details of the destination and then starts the ride.
This is a very essential feature as this way, the customer does not need to explain to the driver their destination or get into a discussion with them. Just the token is required, nothing else which the driver will use to access the ride information.
Driver Subscription Model
We introduced the Driver Subscription Model for their easy payout requirement. Driver’s have a separate wallet integrated for them in the app. They have a subscription model-based payment method where they start their day with a balance of 0 in their wallets.
Al Mumayaz gives a 12% commission to the drivers per ride. Every time they complete a ride, their balance is shown as 12% negative in the app. With the next ride, it becomes 12% more negative.
At the end of the day when they go to the office, they receive their commission and their balance is again settled to 0 for the next day. The percentage of commission differs from types of cab and service.
Report and Analytics
The cloud-based airport transfer system also provides the admin with analytics and reports on the number of rides, payments, analytics based on the reviews of the users, etc. The admin can access the report from 6 months ago to a week ago to even an hour ago. Each and every piece of data is saved and customized reports can be generated using filters based on the requirement.
Customized Staff Access
We have provided this specific feature where the admin can “Create Staff” and assign different roles to different members. Each member has access only to their assigned category of features such as Booking a taxi, Payments page, Driver Settlements, etc. This way they can assign different responsibilities to their staff of employees.
Al Mumayaz was a successfully run taxi dispatch service. Partnering with YelowSoft brought a digital transformation and worked like a cherry on the top of the already successful business.
With the new automated airport transfer service, they saw tremendous growth and an increase in the number of bookings that were made manually previously. They have seen over 100 bookings daily since the implementation of this newly built automated airport transfer software and KIOSK at the airport. It has overall been a huge success in the city of Baghdad for airport transfers.