GetATaxi is a local taxi transfer service provider based in Auckland, New Zealand. The founders wanted to offer fixed-fare rides across the city and to the airport without surge pricing.
Most of their rides come from daily commuters and airport travelers. These passengers care about reliable service, clear pricing, and clean vehicles.
To meet these needs, Get A Taxi needed taxi business software for start-ups, or as they were also calling it, reliable taxi management software that is easy to use, affordable, and built for scale.
Below you will find how Yelowsoft helps Get A Taxi overcome these challenges and get beyond their expectations.
Challenges faced by GetATaxi

Starting a taxi business from scratch was not easy for Get A Taxi. They had to compete on technology, service quality, and pricing from day one.
Get A Taxi had a clear vision, but needed the right fleet management system and support to make it happen.
Here is what they were struggling with before they collaborated with Yelowsoft.
1. No Dispatch System in Place
They were a new taxi startup with no tech infrastructure or prior dispatch system. They needed a powerful yet simple taxi business software for start-ups.
They needed a reliable automated dispatch system or airport taxi transfer software to launch it quickly to run their operations easily and take bookings online.
2. Needed a Scalable and Affordable Solution
Being a startup, Get A Taxi was short of funds and was also looking to grow fast. They were looking for a scalable fleet management system that could handle more drivers and trips without any downtime. Plus, the system should not require a large upfront investment.
3. No Ready-to-Use Taxi Software with Advanced Features
They were looking for a ready-to-use real-time taxi booking software that comes with advanced features like driver tracking in real time, fleet management from anywhere, and a dispatcher interface without requiring custom development.
4. Branding and Market Presence
As a new player in the market, their priority was to build brand visibility and trust with their local customers, as Uber has done.
Hence, they were looking for reliable white-label taxi management software that allows them to rebrand the software and own it with their brand name, logo, color, and more to look professional from day one.
5. Needed Help with Customer Growth
Beyond the need for taxi business software, they also wanted help with digital marketing to attract more ride bookings and grow consistently in the Auckland region.
The Solution: How Yelowsoft Turned a Startup Vision into a Scalable Taxi Business

GetATaxi did not just need an airport taxi transfer software, but a complete launchpad.
Our solution didn’t just check their boxes; it gave them room to grow and compete with the bigger players in Auckland.
Here is how we made it happen.
1. Ready-to-use Taxi Business Software for Startups
We delivered a plug-and-play taxi business software especially designed for startups like Get A Taxi.
The software carries all the essential modules like driver management, dispatcher dashboard, and easy trip booking and management.
This helped Get A Taxi avoid the long development cycle and go live quickly.
Why did it work?
This allowed them to skip months of custom development and start accepting real online bookings within days.
2. Cloud-Based Automated Dispatch System
We implemented a fully cloud-based automated dispatch system for Get A Taxi. They did not need any local infrastructure or an IT team to manage operations.
The system smartly assigns rides based on location, availability, and proximity.
Why did it work?
Real-time ride assignment reduced waiting time, improved customer experience, and made daily operations smooth and error-free.
3. Fully Branded White Label Taxi Management Software
We delivered a white-label taxi management software solution that was completely customized for Get A Taxi.
We branded their customer and driver apps with the Get A Taxi name, logo, and theme. The white-label experience helped them create trust in the market and made the service look more established.
Why did it work?
Offering a branded experience makes it extremely easy for Get A Taxi to build loyalty and stand out from generic or aggregator-based services.
4. Smart Fleet Management System
Yelowsoft’s built-in fleet management system gave Get A Taxi full control.
They can now easily add new drivers, track active trips, monitor performance, and handle vehicle availability and scheduling – all from a single dashboard.
Why did it work?
They needed to scale without chaos. Our tools helped them organize their growing fleet from day one.
5. Real-Time Taxi Booking Software for Passengers
Yelowsoft empowered Get A Taxi with an advanced real-time taxi booking software that helps their passengers book a ride at their fingertips.
Their passengers can now book rides through an easy-to-use mobile and web app. The system offers real-time ETA, live driver tracking, and fare visibility. This is what today’s users expect from any taxi booking app and service provider.
Why did it work?
Real-time update feature gives riders the control and visibility they expect in modern mobile apps. It builds customer trust and reduces cancellations or confusion about bookings.
6. Digital Marketing Support to Boost Visibility
Beyond the software, we also worked with Get A Taxi to improve their online presence.
From local SEO setup to paid campaigns, our digital marketing team helped them drive real users to their platform and convert visitors into bookings.
Why did it work?
Most startups struggle to get initial traction. Our marketing support helped them reach ride volume targets faster.
Results Achieved
- 430+ monthly trips within 3 months
- High driver retention with easy onboarding
- 24/7 ride request with zero dispatch downtime
- Brand growth with digital marketing
- Higher customer retention with new features
How GetATaxi Achieved These Results?
GetATaxi made smart decisions early on. With Yelowsoft’s all-in-one white label taxi management software, they built a strong foundation for fast growth and happy customers.
Launched with a Pre-Built & Cloud-Based System
They used Yelowsoft’s cloud-based taxi business software for startups. This saved them from costly development and setup delays. No servers, no stress—just log in and go.
Used Real-Time Dispatch and Fleet Tools
With our automated dispatch system and fleet management tools, they could easily track drivers, manage trips, and keep things running smoothly—without manual work.
Created a Strong Brand with White-Label Apps
We gave them a white-label taxi management software that looked and felt like their own product. Their brand appeared on the passenger and driver apps from day one.
Gained 24/7 Booking Capability with No Downtime
Riders could book anytime using our real-time taxi booking software. The system auto-assigned trips instantly and ran 24/7 with 99.9% uptime.
Got Help Growing with Digital Marketing
Yelowsoft didn’t stop at tech. We also helped Get A Taxi reach more customers through local SEO and paid campaigns. This brought in consistent bookings and brand visibility.
Focused on Business, Not Bugs
With a stable platform in place, the Get A Taxi team didn’t have to worry about tech problems. They focused on service quality and customer satisfaction instead.
Want to Launch or Scale Your Taxi Business Like GetATaxi?